Making It Easy Since 1967…

Swimming Pool Services has been the premier designer, builder and service provider for inground swimming pools in southeast Wisconsin since 1967. With over 50 years in the industry, we have built a reputation of unmatched customer service. Our team is dedicated to customer satisfaction the first time, every time! You can count on our expert advice, personalized service, and the attention to detail to create your own private paradise. We do more than just swimming pools. We are southeastern Wisconsin’s true one stop-shop for personal resorts. Our award-winning team provides service and support including design, construction, renovation and finish landscaping for pools and spas. Swimming Pool Services saves you time and makes pool and spa ownership easy and enjoyable.

We provide the following products and services:

Click Here to Learn About What Makes Us Different

Our Vision and Mission

Vision

We make it easy to have a private paradise in your backyard.

Mission

Swimming Pool Services is Wisconsin’s only one stop-shop for personal resorts. Our award-winning team provides service and support including design, construction, renovation, and finish landscaping for pools and spas. The Swimming Pool Services team is dedicated to customer satisfaction the first time, every time!

Core Values

  • Customer Satisfaction & Communication – We have a responsibility to keep our commitments and communicate any broken commitments as soon as possible. “Overall a very good company to do business with. Great communication. Any issues that did come up (which were few) were dealt with immediately.” – Ray B.
  • Team Work – We focus on cooperation and ask for help when needed and assist others who ask for help.
  • Integrity – We always speak the truth, and are truly responsible for our actions and outcomes. “This was the 4th hot tub I have bought from Swimming Pool Services. They always stand behind their products. I have never had any issues with them in 20 years.” – Tom S.
  • Balance – Remembering a balanced approach to life is important to succeed at work while having quality time with friends and family.
  • Excellence – We always deliver products and services of exceptional quality and make ownership of our products more enjoyable. Over the years, SPS has won over 100 awards for design, workmanship and service.
  • Fun – We view life as a journey to be enjoyed and appreciated. We work hard and play hard.

Awards and Associations

Our Team

Reviews

Videos

FAQ

Blog

Life at Swimming Pool Services

Our team consists of 43 full-time, dedicated and success driven team members. We are constantly working toward creating the perfect team. Swimming Pool Services is a proud member of the Pool and Hot Tub Alliance (PHTA). Education is important to us and our employees have the following certifications from PHTA: Certified Pool Builder, Certified Service Professional, Certified Service Technician, Certified Maintenance Specialist, and Certified Hot Tub Technician. SPS’ team of trained, certified professionals has over 90 years of combined experience in the industry.

David Thompson

David Thompson

CEO
Allyn Brauer

Allyn Brauer

New Pool & Renovation Sales
Cori Thiede

Cori Thiede

Designer
Neil Burns

Neil Burns

Outdoor Rooms Manager
Justin Lex

Justin Lex

Operations Manager
Mike Panella

Mike Panella

Sales Manager
Samantha McKenzie

Samantha McKenzie

HR/Office Manager
Imelda Nava

Imelda Nava

Service Coordinator
Jenny Kilkenny

Jenny Kilkenny

Service Coordinator
Kyle Sweet

Kyle Sweet

E-Commerce Specialist
Jarod

Jarod Zilles

Retail Manager

Associations and Certifications

PHTA – Pool and Hot Tub Alliance

PHTAAs a member of the PHTA, Swimming Pool Services adhere to a code of ethics in business and technical practices and share a strong commitment to the safe, healthful, and enjoyable use of industry products.

PHTA is the world’s oldest and largest association representing swimming pool, hot tub and spa manufactures, distributors, manufacturers’ agents, designers, builders, installers, supplier, retailers and service professionals. PHTA offers pool and hot tub education and certification programs, provides valuable membership benefits, develops trusted industry standards and advocates for critical legislation.

CBP – Certified Building Professional

CBPSwimming Pool Services is a Certified Building Professional (CBP), a nationally-recognized designation that is given to companies for their experience and expertise in designing and building pools and spas.

This recognition is highly sought after by those who know the value of certification. As a Certified Building Professional (CBP®), you’ll raise confidence with prospective customers and raise your industry visibility among pool and spa manufacturers, distributors and buying groups.

Earning your CBP® certification sets you apart from your colleagues and showcases your knowledge and skills. It makes you a more valuable asset and keeps you and your organization more competitive.

CSP – Certified Service Professional

CSTSwimming Pool Services is a Certified Pool & Spa Service Professional (CSP), having more than 50 years of experience, expertise, and skills in designing and building pools and spas and other backyard living services for thousands of highly satisfied customers.